A Compelling Hack For Cleaning Up SEO

Google’s John Mueller helped set many SEO specialists on the right course in a technical SEO forum. Marketers know that having other people link to their site is beneficial, both for PR and on an SEO level, as it indicates that a site is healthy, reliable, and trusted. However, a site owner has no control over how people might link to their pages.

According to Mueller, using self-referential canonicals in URL creation is a simple way to account for small SEO mistakes. A normal canonical, formatted as rel= “canonical” href= “b.html”, offers less SEO coverage than a self-referential canonical, which is formatted as b.html.

If you’re looking to take your SEO to new heights, both from a technical and content strategy perspective, get in touch. ASTRALCOM is a leader in SEO for small businesses.