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With any social media platform, what you choose to do with it can make all the difference in the effectiveness of your marketing organization’s campaigns. In the digital marketing realm, SEO can truly thrive with an effective complementary social media strategy. Kelly Shelton, VP of Marketing at Boostability, has put together some excellent tips to […]
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Content marketing and SEO (search engine optimization) are natural complements to one another. Creating high-quality content to boost your online marketing strategy gives you an opportunity to optimize more keywords, come up with new pages that will rank higher in search engines, and attract more inbound links. Paying more attention to developing a coherent strategy […]
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According to a recent study done by Alexa, YouTube comes second after Google as the most visited website. The secret to maximizing results on YouTube lies in search engine optimization (SEO), much like your website. YouTube SEO requires a lot of optimization work that can be encapsulated in a way that can be easily applied […]
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In any campaign, NewsCred reports that their first step is to build relationships with their audiences through the use of non-promotional content. To engage with audiences, it is important that this content is credible, helpful, entertaining and inspirational. This non-promotional content has to be authentic while also being well-tuned to powerful SEO. When consumers have […]
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