In our Social Commerce Tactical Guide for 2015, we started out by saying how important blogs were. We called them the workhorses of the web. And they are! With a proper content strategy in place, blogs not only serve as anchors for your content strategy, they help establish process, enable the ability to measure effectiveness […]

Here’s a great formula on how to achieve “escape velocity” with content. While this post isn’t exactly fresh, it contains some juicy nuggets with regards to the components of velocity related to content. You know; the “viral” factor. Felix Salmon goes deep and shares some fundamentals. While Felix doesn’t actually come right out and say […]