What Lower Interest Rates Might Mean for Young Homebuyers Homebuilders take note: younger buyers are about to come knocking on your doors. According to a recent analysis, there is a likely housing boom coming down the pike in 2025 with critical implications for homebuilders targeting millennial buyers, who make up the largest segment of potential […]

To Rent or to Buy – That is the Question The rent-vs-buy conundrum is one that every adult who has ever signed a lease can relate to. As homebuilders know well, renting is ultimately not a great strategy – each month’s rent check goes to pay for space on a limited-use-basis, rather than adding up […]

Why Homebuilders Need To Increase Visibility Into their Available Properties The rent-vs-buy conundrum is one that every adult who has ever signed a lease can relate to. As homebuilders know well, renting is ultimately not a great strategy – each month’s rent check goes to pay for space on a limited-use basis rather than adding […]

Homebuilders: Are You Optimizing for Pet-Centric Families? The American household is an ever-evolving concept. The latest census data reveals that more households have pets than children, which is a noteworthy demographic trend worthy of further sniffing. This new revelation reflects a significant shift in the composition of households, whose priorities, lifestyles, and consumer desires are changing quickly. […]

In One of the Most Competitive Industries, Success Happens at the Intersection of Quality and Strategy   Homebuilders are often neck to neck with their competition. Several key factors can push a homebuilder to the next level when it comes to winning market share in the competitive housing industry. Crucially, homebuilders face challenges in today’s […]

Introducing ASTRALCOM’s Plug & Play Campaign Packs for Homebuilders At ASTRALCOM, we take pride in creating scalable, transformative solutions for businesses that want to see digital strategy impact without hassle. For this reason, we are launching an innovative set of Homebuilder Plug & Play Campaign Packs to provide homebuilders with a competitive edge by simplifying […]

How Homebuilders Can Set Themselves Apart According to many experts, the housing market is at a standstill, and conditions are not poised to improve in the near future. Increasing mortgage rates and concerns about housing affordability have created a general slowdown in price growth. Buyers are becoming more cautious and hesitant to enter the market, leading […]

Here’s Why Real Estate Brands Are Selling Dream Homes Online The pandemic has spurred and necessitated digital innovation across sectors. Perhaps the most surprising industry to adopt online sales is real estate, which now relies on digital engagement just as much as it does on in-person sales methods. The traditional notion of new homebuyers traveling […]

Homeowners Want The Great Outdoors To Come To Them According to a recent report, 82% of American homeowners are taking an active interest in updating their outdoor spaces this year. This trend is not surprising in a year that has seen more outdoor socializing in all kinds of weather than ever before. With a decline in COVID […]

U.S. Homebuyers Prefer Digital Tools As Complements To Their Home Search – Not As A Single Touchpoints The COVID-19 pandemic brought a suite of new tools and tech into the real estate sector. Homebuying is on the rise – yet the threat of illness kept many home shoppers sequestered and indulging their curiosity online.    […]