2017: When Google Became the Face of Your Business

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2017: When Google Became the Face of Your Business

Last year we worked with each of our clients to define how their buyers use the Internet to help them decide on which brands they’re going to buy from. We demonstrated that, in nearly all cases, prospective customers start their buyer journey with Google. Typically, this kind of search is keyword or keyphrase related. So, […]
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Will Google’s Redesigned SERP Layout Increase Competition for Fewer Ad Positions?

This topic was important enough to have our Chief Technology Officer, Erik Jensen, write a post to help quell some fears and bring some sanity to Google’s most recent changes in search results display. Google doesn’t redesign their search engine result pages (SERP) very often, so when they do, companies and organizations who depend on […]
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Google’s New(s) Order

John Dewey over at Tech News Today posted an interesting article on Google’s News Lab. In it he uncovers various updates and changes in how Google is working with journalists and media outlets to ensure that, ”…useful information is available to merely every person who has access to the internet around the world.”   Google […]
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